Shopify Plus is the enterprise tier of Shopify. At around $2,000/month, it is a significant investment. Here is what you get.
What Shopify Plus Includes
Unlimited staff accounts, up to 10 expansion stores (manage multiple brands or regions), customizable checkout (Script Editor and Checkout Extensions), exclusive API limits, and a dedicated merchant success manager.
Automation Tools
Shopify Flow automates tasks — tag orders, manage inventory, send alerts. Launchpad handles flash sales and product launches. These tools save hours of manual work for high-volume stores.
B2B Features
Plus includes wholesale functionality — draft order management, net payment terms, quantity rules, and company profiles. This makes it suitable for hybrid B2B/B2C operations.
Lower Transaction Fees
Plus stores pay lower credit card rates. For high-volume stores, this alone can offset the monthly subscription cost.
When to Upgrade
Upgrade when you are hitting API rate limits, need custom checkout, require B2B features, or your revenue justifies the investment. Most stores do well on the Advanced plan until they reach $1M+ annual revenue.
Shopify Plus is a serious tool for serious businesses. It is worth it when you use its advanced features.